Australia’s best air purifier for counteracting traffic pollution

Air pollution is considered one of the biggest environmental risks facing humanity today. According to the World Health Organization (WHO), 9 out of 10 people breathe polluted air, causing millions of premature deaths annually.

This silent killer and its impact on your health can't be ignored. To protect yourself, you must take steps to reduce your exposure to air pollution in your home and workplace. Take control the air you breathe with an Inova Purifier.

cars stopped in traffic

Traffic pollution is far more dangerous than you think

If you live near a main road, you've probably experienced the regular buildup of black dust and soot on your window sills that comes from brake dust and diesel exhaust. Main roads are the greatest sources of air pollution, emitting harmful particulate matter and gases into the atmosphere.

A study conducted by the Melbourne Climate Futures used a peer-reviewed New Zealand study of particulate matter — or PM 2.5 — and nitrogen dioxide levels to assess the health risk of traffic pollution in Australia. 

The results were staggering with traffic pollution accounting for:


Premature deaths in adults per year


Cardiovascular hospitalisations per year


Respiratory hospitalisations per year


Active asthma cases per year

The very real health risks of exposure to traffic pollution

Living near a main road means you're exposed to higher levels of particle pollution and carcinogenic gases, which are harmful to your health.
Studies have found that living close to major roads is associated with a range of increased health risks, including:

Respiratory Problems

Respiratory Problems

Air pollution can cause a wide range of respiratory problems, from simple coughing and wheezing to inflammation, chronic obstructive pulmonary disease (COPD) and respiratory infections such as bronchitis and pneumonia.

Cardiovascular Diseases

Cardiovascular Diseases

Studies have shown that air pollution can cause inflammation of blood vessels and increased blood pressure, leading to heart attacks and stroke. It can also worsen existing heart conditions and cardiovascular diseases.

Increased Risk of Cancer

Increased Risk of Cancer

Air pollution is a known carcinogen, which means it can significantly increase the risk of cancer. Long-term exposure to air pollution has been linked to lung cancer and other types of cancer, including bladder cancer and leukaemia.

Asthma Attacks

Asthma Attacks

Asthma is a chronic disease that affects millions of people worldwide, and air pollution is one of the major triggers of asthma attacks. The particles in the air can irritate the airways, making it difficult to breathe, and can also cause inflammation of the lungs.

How an INOVA Air Purifier can help minimise your risk?

Air pollution contains tiny particles, known as particulate matter, that can be harmful when inhaled. These particles can penetrate deep into the respiratory system. High-efficiency particulate air (HEPA) filters in our air purifiers effectively capture these particles, thereby reducing indoor air pollution.

But you don't just want to rely on a HEPA filter – you also need a high-capacity activated carbon filter. Activated carbon works like a sponge, allowing smoke and gases to be absorbed from the air. Activated carbon is so effective at this that it's used in professional-grade gas respirators and gas masks for firefighters.

When it comes to your filter size really does matter

An air purifier that doesn’t have a big enough activated carbon filter won’t capture all of the smoke and gas in the air. The more activated carbon in the filter, the more contact time with smoke and gas, and the better it will be removed from the air. Your air purifier will also last significantly longer.

At INOVA, we manufacture our filters with the largest activated carbon filters on the market. Our E8 model includes 2.4kgs, and the E20 series contains 6kgs, making them highly effective in removing smoke and gas from the air. 

What does that mean for you?

Most effective

Most effective

Biggest filter

Biggest filter

Longest filter life

Longest filter life

Lowest ongoing operating costs

Lowest ongoing operating costs


Frequently Asked Questions

How long do air purifier filters last?

How do I know when to change the air purifier filters?

How much power will my air purifier consume?

What is the best air purifier for mould?

How noisy are INOVA air purifiers?

What is the lifespan of a carbon filter?

Do you have a question, need more information, or want to talk to the team about the best air purifier for you?

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